Since 2013
The founder’s story.
From 2013 to today — how a failed app startup 🙈 became an agency that won 3× at the Meilleur du Web. The real story, told by Wiam, year by year.
(Originally, this timeline was a 3-metre banner printed for the agency’s 10th-birthday party.)
The birth of Vojood
February: I ask my buddy Romain (@romain_billaud), a graphic-design genius, to create Vojood’s very first logo. Originally, my friend Yves and I wanted to launch a mobile-app company… running a digital comms agency wasn’t even part of the plan. 🙈
The unemployment chapter begins
October: freshly unemployed, I try on a few hats — “Marketing Consultant,” “Business Developer” — while writing tech articles for the papers. In short, it didn’t go as planned. 😅
Burnout & London
August: burnout… it would take me a year and a half to recover. September: I head to London for 3 months to take the Cambridge C1 Advanced. Most importantly, that’s where I meet my little brother Elias (@eliasnieto), whose one WhatsApp reply changed the whole rest of my journey. 🫶🏼
Launch of Vojood Media
July: I launch Vojood Media, a content-creation outlet… which, 4 years later, would become “@wiamfrz’s playground.” And the cherry on top: my first big client lands, Romande Énergie. ⚡
Enter the Dadash*
February: I meet Shahrouz aka Kyle (and his sandwiches). He becomes Vojood’s very first team member. One thing is certain: without him, the agency wouldn’t be where it is today. Thanks for everything, bro! 🙏🏼
* “dadash” means “brother” in Farsi
The Sàrl is born & 🍔🍟
April: the Sàrl is officially incorporated. Right after, we sign the Royal Savoy Lausanne and… McDonald’s Switzerland! For McDo, around the World Cup, we put out one of our finest digital campaigns — which earns us a shortlist at the Meilleur du Web. 🚀
The team grows! Yes, but…
We go all in on creating Instagram filters. The team climbs to 5–6 people and, a huge source of pride: the Banque Cantonale Vaudoise (BCV) joins the roster. But I brush up against another burnout… and I realise I don’t want a team that big. 😰
New vision & COVID
January: I start working with Vindou to restructure the company and clarify my vision. Five months later: new logo, new direction, and Vojood Media becomes Wiamedia. Oh, and incidentally, on 16 March a full lockdown kicks off in Switzerland. 🫠
Chris joins the adventure!
October: the Wikipedia of sneakers, aka Chris, joins the agency 🎉. That same month, we acquire the web agency Pixeleez with my buddy Benoît (Sinabe Sàrl). Moral of the story: October was the month of big strategic hires. 💰
We’re far from done
Interviews on RTS, Canal+, Canal9, 20min.ch… and maybe a 4th Cube at the Meilleur du Web? 🤪